This site will introduce you to MAD — the services we provide, samples of our work and some of our published musings. It's also a marketing information resource used by thousands of marketers, journalists and students around the world, so we hope you find it useful too. (And we've just opened in London.)
At MAD we understand there are only two reasons* people use the internet:
"To save time" OR "To waste time" — That's it!
So if you would like to save some time looking for an experienced agency that combines direct marketing expertise with internet technology to deliver outstanding results for your brand offline and online — call Malcolm Auld today on +61 2 9976 0900 or send an e‑mail to inquiry@madmail.com.au
Conversely, if you'd like to waste some time there's plenty for you to do. Play a game of The PoolComp or make your meetings more fun with Marketing Buzzwords Bingo. You'll find the Marketing Toolbox is packed with helpful articles, free books, white papers, answers to marketing questions and much more.
Thanks for visiting and enjoy your time on our site.

Malcolm Auld
Principal
(* Drayton Bird calls this The Convenience Paradox)